The Daily Mail reports that Keira Knightley has signed a contract (substantial sum of $$ included) to become the new Coco Madmoiselle perfume face, replacing the now infamous Kate Moss.

Many fashion addicts are unhappy with this decision, but I think that Keira sports a way better image than Kate at the moment. Not only does Ms. Knightley have an impeccable reputation (no drug or sex scandals), she also looks more like a real woman. Meat on her bones and a rosy complexion, so far from heroin-chic Moss was famous for, and therefore a way better role-model for young women.

Even though one might say that there are too many actresses and singers doing the runaways and commercials these days, but the sad truth is that there's a great shortage of great supermodels.

Anyhow, Keira Knightley has shown the world she has style during this year's Oscars, and if you need a quick reminder about her acting career, check out the IMDB site.