Another celebrity for H&M

Filed in archive Fashion and Style on March 7, 2007

Kylie Minogue is yet another celebrity trying her ideas out in the fashion designer world. After giving the world her view of underwear by designing the Love Kylie line, the pop-singer signed the contract with H&M to help design and promote the company's new swimwear line.

10% of the proceeds from H&M loves Kylie line will be donated to charity. The H&M website says:

"WaterAid has a long and valued relationship with H&M and is delighted to be involved with the 'H&M loves Kylie' line. The money raised from this will make a tremendous difference to the lives of people in the countries where we work, every £15 raised enables one person to receive a sustainable supply of clean water, adequate sanitation and basic hygiene education,' says Barbara Frost Chief Executive of WaterAid."

So, thumbs up for the Aussie No. 1 singer, a cancer survivor, and a fashion icon, Kylie Minogue.

On another note, I was doing some research for the upcoming spring and summer fashion trend - the 80s revival, and guess what? Kylie Minogue had her first hit single - The Locomotion - right at the end of that (fashion doubtful) period. Take a look at the Locomotion music video and brush up on the hair, fashion and makeup of the 80s: